Compete on Insight, Not Price

Stop quoting and start advising with a data-driven strategy that sets you apart from the competition.

1Translate the Experience Mod into clear action plans.
2Use 5 critical WC metrics to expose hidden cost drivers.
3Land and retain more accounts with a value-first message.

Win Clients with Workers’ Comp Data Guide

The Challenge

Why Competing on Price is a Losing Game

Brokers everywhere are quoting policies faster than ever — and still losing on price. Meanwhile, employers are paying 20–50% more than necessary because no one helps them understand the real workers’ comp drivers.

Price-only conversations stall

Without data, your pitch looks identical to every other broker. Employers shrug and send your quote to procurement.

Employers are drowning in numbers

Experience Mod worksheets, loss runs, OSHA logs — your prospects have them, but no one is connecting the dots.

Retention gets harder every renewal

When you can’t show measurable ROI, you become a vendor. Data-backed advising keeps you embedded year-round.

50% Increase in preventable workers’ comp spend when lag time and return to work go unchecked.

82% Of employers say they want brokers who explain the Experience Mod in plain English.

3x Higher close rates when brokers demo a proactive WC improvement roadmap.

The Solution

Your Secret Weapon: Workers’ Comp Data

This guide shows you how to transform confusing WC metrics into your most persuasive sales story.

Explain the Experience Mod

Break down what’s driving premiums and show the impact of each claim with plain-language visuals.

Use the 5 critical WC metrics

Recordable Rate, Lag Time, Indemnity Rate, Litigation Rate, Large-Loss Claim Rate — master them and win trust.

Deliver a year-round plan

Leverage the IMR improvement framework to drive accountability and prove ROI at every renewal.

Win and retain more clients

Lead with insight, not price. Brokers using this approach become indispensable advisors.

Inside the Guide

What You’ll Learn

Each chapter gives you practical scripts, visual aids, and follow-up actions you can take into your next prospect meeting.

Topic	Insight	Result
Understanding the Experience Mod	Decode how every claim affects the Mod and premiums with simple storytelling frameworks.	Explain the Mod in plain English and build executive-level credibility.
The 5 Critical WC Metrics	Uncover hidden cost drivers and align them with employer objectives.	Pinpoint savings opportunities clients can act on immediately.
Collaboration Framework	Use data cadences, accountability dashboards, and safety narratives to guide employers all year long.	Retain business longer and expand accounts with cross-sell opportunities.

Meet the Author

Michael Stack

CEO, Amaxx LLC · Creator, IMR Metrics Suite & Injury Management Software

For 17 years, Michael Stack has partnered with employers and brokers to transform workers’ compensation programs with practical strategies and measurable outcomes. As the CEO of Amaxx LLC and the creator of the IMR Metrics Suite and Injury Management Software, he’s recognized for helping organizations reduce costs by 20%–50% while improving care and outcomes for injured workers.

Michael is the co-author of the best-selling guide, Your Ultimate Guide to Mastering Workers’ Comp Costs: Reduce Costs 20% to 50%—a go-to resource for brokers and employers seeking to better understand and manage WC costs.

As the founder and lead trainer of the Amaxx Workers’ Comp Training Center, Michael brings his passion for teaching to an exclusive member community, making complex topics—return-to-work strategies, claims management, medical management—practical and accessible so teams can take real steps toward improving performance.

A lifelong learner and innovator, Michael combines data-driven insight with real-world solutions. Through the IMR Metrics Suite, he equips brokers to interpret data, uncover cost drivers, and guide employers toward strategies that deliver provable ROI.

Win Clients with Workers’ Comp Data guide cover — Best-selling co-author of **Your Ultimate Guide to Mastering Workers’ Comp Costs**.

Certified Master of Workers' Compensation credential — Creator of the Certified Master of Workers’ Compensation designation.

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Stop Selling on Price — Start Selling on Value